Marketing, rewritten in code.
Marketing, rewritten in code.
/flow@sprkl
/flow@sprkl
Marketing, today, isn’t just creative. It’s connected. It’s contextual. Across channels, systems, and teams.
Marketing, today, isn’t just creative. It’s connected. It’s contextual. Across channels, systems, and teams.
Marketing, today, isn’t just creative. It’s connected. It’s contextual. Across channels, systems, and teams.
From media to CRM, automation to analytics, performance now depends on how well everything flows, together. It’s no longer about managing marketing. It’s about building a system that learns, adapts, and scales – to perform.
From media to CRM, automation to analytics, performance now depends on how well everything flows, together. It’s no longer about managing marketing. It’s about building a system that learns, adapts, and scales – to perform.
/flow@sprkl is your executional intelligence layer: we wire performance and real-world feedback loops into your stack so every output is connected, contextual, and fast.
/flow@sprkl is your executional intelligence layer: we wire performance and real-world feedback loops into your stack so every output is connected, contextual, and fast.
• Identify where AI can create material lift across your workflows, decisions, and customer moments.
• Map friction points and inefficiencies, then match them to the right AI interventions — not hype, not guesswork.
• Design your AI-enabled operating flows: from data capture to decision loops to automated actions.
• Align tools, teams, and touchpoints so the organisation moves with less friction and more momentum.
/Marketing isn’t broken. It’s outdated.
Built on gut, stalled by guesswork, blind to machine logic and algorithms.
The answer isn’t just automation, it’s embedded intelligence across strategy, systems, and operations.
/Marketing isn’t broken. It’s outdated.
Built on gut, stalled by guesswork, blind to machine logic and algorithms.
The answer isn’t just automation, it’s embedded intelligence across strategy, systems, and operations.
/Marketing isn’t broken. It’s outdated.
Built on gut, stalled by guesswork, blind to machine logic and algorithms.
The answer isn’t just automation, it’s embedded intelligence across strategy, systems, and operations.
/Marketing isn’t broken. It’s outdated.
Built on gut, stalled by guesswork, blind to machine logic and algorithms.
The answer isn’t just automation, it’s embedded intelligence across strategy, systems, and operations.
/Structured Process/
Wiring your modus operandi for speed, scale, and context.
Wiring your modus operandi for speed, scale, and context.
The age of hunches is over. Decisions now need more than instinct. Intuition got us here. It won’t get us there.
/01/
Typology
Friction audit
We examine your current setup: tools, teams, data flows, and silos, to identify where the friction is. What’s connected? What’s duplicative? What’s just noise?
/01/
Typology
Friction audit
We examine your current setup: tools, teams, data flows, and silos, to identify where the friction is. What’s connected? What’s duplicative? What’s just noise?
/01/
Typology
Friction audit
We examine your current setup: tools, teams, data flows, and silos, to identify where the friction is. What’s connected? What’s duplicative? What’s just noise?
/01/
Typology
Friction audit
We examine your current setup: tools, teams, data flows, and silos, to identify where the friction is. What’s connected? What’s duplicative? What’s just noise?
/02/
Typology
Flow mapping
We architect how work moves. From campaign input to customer output by mapping the ideal flow across systems, touchpoints, and people.
/02/
Typology
Flow mapping
We architect how work moves. From campaign input to customer output by mapping the ideal flow across systems, touchpoints, and people.
/02/
Typology
Flow mapping
We architect how work moves. From campaign input to customer output by mapping the ideal flow across systems, touchpoints, and people.
/02/
Typology
Flow mapping
We architect how work moves. From campaign input to customer output by mapping the ideal flow across systems, touchpoints, and people.
/03/
Typology
System logic
We embed the rules. Automations, triggers, playbooks, and AI agents designed to optimise execution and minimise waste, all with built-in flexibility.
/03/
Typology
System logic
We embed the rules. Automations, triggers, playbooks, and AI agents designed to optimise execution and minimise waste, all with built-in flexibility.
/03/
Typology
System logic
We embed the rules. Automations, triggers, playbooks, and AI agents designed to optimise execution and minimise waste, all with built-in flexibility.
/03/
Typology
System logic
We embed the rules. Automations, triggers, playbooks, and AI agents designed to optimise execution and minimise waste, all with built-in flexibility.
/04/
Typology
Loop calibration
We integrate live feedback mechanisms across performance, audience response, and system health, so your marketing can course-correct in real time.
/04/
Typology
Loop calibration
We integrate live feedback mechanisms across performance, audience response, and system health, so your marketing can course-correct in real time.
/04/
Typology
Loop calibration
We integrate live feedback mechanisms across performance, audience response, and system health, so your marketing can course-correct in real time.
/04/
Typology
Loop calibration
We integrate live feedback mechanisms across performance, audience response, and system health, so your marketing can course-correct in real time.
/05/
Typology
Augment performance
Ensure intelligent adaptability into every metric. We align teams, tools, and timelines. It’s a collaboration sync, so strategy, content, media, and ops aren’t just aligned, they’re performant.
/05/
Typology
Augment performance
Ensure intelligent adaptability into every metric. We align teams, tools, and timelines. It’s a collaboration sync, so strategy, content, media, and ops aren’t just aligned, they’re performant.
/05/
Typology
Augment performance
Ensure intelligent adaptability into every metric. We align teams, tools, and timelines. It’s a collaboration sync, so strategy, content, media, and ops aren’t just aligned, they’re performant.
/05/
Typology
Augment performance
Ensure intelligent adaptability into every metric. We align teams, tools, and timelines. It’s a collaboration sync, so strategy, content, media, and ops aren’t just aligned, they’re performant.
/06/
Ignition
Velocity checkpoint
We test for friction, redundancy, and lag. We simulate execution under pressure to ensure the system performs, not just functions.
/06/
Ignition
Velocity checkpoint
We test for friction, redundancy, and lag. We simulate execution under pressure to ensure the system performs, not just functions.
/06/
Ignition
Velocity checkpoint
We test for friction, redundancy, and lag. We simulate execution under pressure to ensure the system performs, not just functions.
/06/
Ignition
Velocity checkpoint
We test for friction, redundancy, and lag. We simulate execution under pressure to ensure the system performs, not just functions.
A glimpse into where we’re headed: early shifts, real challenges, and what’s already taking shape.
A glimpse into where we’re headed: early shifts, real challenges, and what’s already taking shape.
We’re in motion and looking for people to move better and faster.
We’re in motion and looking for people to move better and faster.
We’re in motion and looking for people to move better and faster.
We evolved pricing into a strategy for faster cycles, clarity, and agility.
We evolved pricing into a strategy for faster cycles, clarity, and agility.
Structured product data to enable faster prep and smarter campaigns.
Structured product data to enable faster prep and smarter campaigns.
Automated marketing decisions at scale and accelerated campaigns.
Automated marketing decisions at scale and accelerated campaigns.
/flow@sprkl
Change isn’t coming. It’s already here.
Change isn’t coming. It’s
already here.
What matters is how fast you align and how boldly you move.
We work with leaders who see the signs and step forward. If that’s you, let’s explore what alignment could look like and what it could unlock.
/Stay in the loop.
For what’s too important to miss.
/Stay in the loop.
For what’s too important to miss.
/Stay in the loop.
For what’s too important to miss.
/Stay in the loop.
For what’s too important to miss.